Online Tuesday SA

"Augmented reality blurs the line between what is real and what is computer-generated by enhancing what we see, hear, feel and smell. It used to be the stuff of fantasy and movies, but in today's world augmented reality has become more accessible to be public. Can Augmented Reality become a major part of a brand’s marketing strategy in South Africa"

Last weeks I had the opportunity to attend the Online Tuesday SA event which was definitely one of the most informative events I had the opportunity of attending. The purpose of event the was to discuss Argumented Relality which is the ability to join in digital information with the user experience and Virtual Reality,the creation of an artificial environment placed in a real life situation. 

The key points that I felt could take out of the talk was the idea of taking notes of the 

shift from using new technologies and smartphones to something that won't stand in the future. This could potentially be replaced by the use of Argumented reality. It was so insightful to be part of a talk that could address the future of digital marketing.

There were a ton of interesting questions that were asked and different speakers answered the questions, these are things that made it an interactive event. It was not daunting as a junior to attempt to engage with speakers, as the content was presented on a simple level of understanding. I would definitely recommend the event to people who are not only interested in Digital marketing but also want to know more about lot of examples were applied to different industries too. 

It was an overall lovely experience from the catering to the seating and the speakers content. All speakers were engaging, and made the event more of a dialogue, I feel like I got to take home a lot of knowledge. 

This was the type of the event that could assist myself and the future of this blog. It's made me very excited for what the future has to in store for us!